Launching Four Points by Sheraton Dhaka

Overview

Four points by Sheraton is a four-star upscale hotel chain owned by Marriott international. We were asked to plan and execute their digital marketing services before the launching of their new tower property at Gulshan 2 circle. They only had a working TripAdvisor page with a ranking of number 23 out of 83 hotels in Dhaka. So, we took upon our responsibility to establish their online presence and maintain it and also to perform effective digital marketing that converts leads to sales

Notable Benchmark

#5 hotel in Dhaka out of 83 hotels in Tripadvisor and achieving the Certificate of Excellence award in 8 months of opening

Brought in 40,000 fully organic page likes in the first 6 months.

First festival after opening “Street Food Market Festival” had consecutive housefuls for 5 days including weekdays throughout its 5-day course

Collaborated with notable local and international brands for co-marketing and co-branding of the festivals, which resulted in a win-win output

Planning, producing and promoting creative and impactful multimedia productions to highlight and promote the hotel

Successfully organized 4 big food festivals and all of them created hype in Dhaka. Got a magnificent response from social media

Example social media creatives

Example animations